Brand Activation Los Angeles: Live Hat & Patch Bar
An Interactive Brand Activation People Line Up For
The best brand activations give people something to do, something to share and something to take home. A live hat and patch bar does all three. Guests choose a hat or bag, design it with patches (including your custom branded ones) and watch it pressed on the spot.
Naked Hats runs brand activations across Los Angeles for tech companies, consumer brands and agencies: brand pop-ups and retail activations, launch parties, influencer and press events, conference booths, sports and entertainment events, and customer and employee appreciation events.
Not Just Hats — and Not Just Any Patches
Not a hat person? No problem. Guests can choose from trucker hats, baseball caps, bucket hats, and beanies — or skip the hat entirely and design a laptop pouch, crossbody bag, tote bag, mini tote, and more. Everyone finds something they’ll actually use.
A patch collection you won’t find anywhere else. Our library spans hundreds of designs across a huge range of themes — sports, pop culture, food and drink, travel, nature, vintage finds, funny sayings, local pride, and more. Many are designed in-house, so the patches at your event are genuinely one of a kind.
Built Around Your Brand
Custom patches with your logo, campaign artwork or product. Branded hats, totes or pouches made before the event. A setup styled to match your brand guidelines. Your brand ends up on something people actually choose to wear and carry, long after the event ends.
Made for the Camera
The press table is visual and the process is photogenic, so guests naturally film it and share it. That means organic social content from everyone who visits. We face the table toward the room so people can see each other designing, which keeps the line moving and the energy high all day.
Brands We've Activated For
Our hat and patch bar has been the go-to activation for brands including Salesforce, Google, Netflix, YouTube and iHeart Media, from multi-booth conference weeks to celebrity podcast launch parties and employee events.
Los Angeles Brand Activation Coverage
We run brand activations across Los Angeles: Hollywood, West Hollywood, Beverly Hills, Santa Monica, Culver City, DTLA, Pasadena and beyond. Venues, studios, retail stores, offices and pop-ups are all welcome.
Let's Talk
Brand activations often run on tight timelines. Reach out early, especially if you’d like custom patches or branded base items (21–30 days from artwork approval), and we’ll build the hat bar into your plan.